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Pilates franchise profile
4.9(1,953 reviews)
FDR register: active
Setup investment
$465,500 – $880,300
Ongoing fees
$127,500 – $996,000
Franchised outlets
16
Term of agreement
5 or more years
Renewal: No

About FS8

FS8 is a health and fitness franchise specializing in a hybrid group exercise modality. The brand provides a low-impact training system that integrates elements of Pilates, yoga, and toning exercises into a single session. The curriculum is structured around eight key elements and utilizes a proprietary system developed by the franchisor’s athletics team to deliver functional full-body workouts suitable for various fitness levels. The business model operates through a network of boutique storefront studios. The operational concept relies on a combination of in-person instruction and digital integration, utilizing the FS8TV platform to guide participants through movements and ensure consistency across the network. Revenue is primarily generated through studio memberships and class-based trials. Specialized equipment, such as reformers and resistance tools, is a central component of the physical studio layout. Founded in 2020, FS8 originated in the Australian market and has since expanded its geographic footprint to include international locations such as the United States and the United Kingdom. The network currently consists of approximately 21 units. The brand operates within the boutique fitness sector, focusing on science-backed movement patterns and community-oriented studio environments.

Currently operating in

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Studios (21)

Other8
  • FS8 Hoxton
  • FS8 Southbank
  • FS8 Finsbury Park | Pilates. Tone. Yoga __ REMIXED
  • FS8 Macquarie Park
  • FS8 Oxford Circus
  • FS8 Montrose
  • FS8 SoCo
  • FS8 Upper Thomson
VIC6
  • FS8 St Kilda
  • FS8 Mildura
  • FS8 Ballarat
  • FS8 Highett
  • FS8 Bayswater North
  • FS8
NSW3
  • FS8 Condell Park
  • FS8 Shellharbour
  • FS8 Hurstville
QLD3
  • FS8 Cairns Northern Beaches
  • FS8 Noosa
  • FS8 Chermside
SA1
  • FS8 West Lakes

Recent milestones

  1. Mar 2026
    FS8 SoCo celebrates 2nd Birthday

    FS8 SoCo is celebrating its second anniversary with a week of specials and a birthday workout party.

  2. Mar 2026
    FS8 Finsbury Park Endometriosis Awareness Event

    FS8 Finsbury Park announced an event for March 29th to wrap up Endometriosis Awareness Month with an expert talk.

  3. Mar 2026
    FS8 SoCo 2nd Birthday Celebration

    FS8 SoCo celebrated its second birthday with a workout party, special offers on drop-ins and packs, a live DJ, and local vendors.

  4. Mar 2026
    FS8 SoCo celebrates 2nd Anniversary

    FS8 SoCo is celebrating its 2nd anniversary with a birthday workout party featuring special classes, a live DJ, local vendors, and limited-time offers.

  5. Mar 2026
    FS8 SoCo 2nd Anniversary celebration

    FS8 SoCo hosted a week-long celebration marking two years of operations in Austin.

  6. Mar 2026
    FS8 SoCo 2nd Anniversary Celebration

    FS8 SoCo celebrates its 2nd anniversary with a week-long celebration, including special workout party, discounted drop-ins and packs, a live DJ, and local vendors.

  7. Mar 2026
    FS8 SoCo celebrates 2nd Anniversary

    FS8 SoCo is celebrating its second anniversary with a week-long celebration including specials and a birthday workout party.

  8. Mar 2026
    FS8 Hurstville Launches 30-Day Strength Program

    FS8 Hurstville launched its 30-Day Strength Program designed to help members build confidence and see real progress through structured, strength-focused workouts.

  9. Mar 2026
    FS8 Strength Challenge Launch

    The FS8 30-Day Strength Challenge started, focusing on building strength, mechanics, and a better practice through consistent engagement.

  10. Mar 2026
    FS8 launches 30-Day Strength Program

    FS8 launches a 30-Day Strength Program for members to build strength, improve mechanics, and form a better practice. Participants can select between Blue Spring (3x/week) or Yellow Spring (4x/week) commitment levels.

What franchisees & customers say

I did the trial promo at first and loved everything DS8 stands for and teaches! I went with the unlimited pass and come 5-6 days a week. Highly recommend it to everyone and anyone who has a busy schedule and wants a great workout in a short time. Trainers here are amazing and help you every step of the way!

Verified reviewer

FS8 Northern Beaches Cairns is an amazing studio! The trainers are friendly, knowledgeable, and create such a welcoming environment. Every class is challenging, fun, and suitable for all fitness levels, with modifications available for extra support and progressions offered when you're ready for more of a challenge. The studio is beautiful, the atmosphere is great, and I've noticed a huge improvement in my strength, fitness, and overall wellbeing since joining. Highly recommend!

Verified reviewer

I just started pilates 2 weeks ago and i have been loving how low impact the exercises are but challenging at the same time. The studio is clean and the instructors are very helpful. There is also a great variety of workouts. I highly recommend!

Verified reviewer

This is genuinely the best Pilates studio I’ve been to in a long time. I loved it so much that I ended up getting a membership and now I don’t want to go anywhere else. All of the instructors are amazing, so supportive and welcoming, and they really let you go at your own pace while still encouraging you. Such a lovely atmosphere every time I come in! ❤️❤️ I love the whole team!

Verified reviewer

This is my happy place! With supportive and encouraging coaches, and a welcoming vibe, FS8 Noosa has created a great community that I love visiting every week. I have become fitter, stronger and more mentally focused since becoming a member here. Highly recommend!

Verified reviewer

FS8 has some of the most caring,supportive and understanding trainers I have met. Sarah I felt had the most nurturing, well spoken, instruction clear and encouraging voice. She pushes you but not in a guilty way, if that makes sense. It makes you want to do the exercises well because shes so encouraging. Her classes are always consistent in how she teaches and encourage. Thank you Sarah, for being you! The owners Giorgia and Adam, are the loveliest people you will meet. It seems like the club is your second family cheering you on in your fitness journey. Georgia helped me get out of my comfort zone and make me realize there is nothing to be ashamed of when starting pilates. The facilities are clean and esthetic. If you have an early morning class you can witness the sunrise. The music to the workouts are great, mixture of feel good rnb and modern music. Highkey, really enjoyed each class and their music. I was surprised. Their workouts are suited to your level you just have to communicate with them. FS8 has taught me alot over the time I had with them.I have learnt to enagage with my muscles and that we can go futher than we think our bodies can. Quiet literally, pilates shakes are real! If youre looking for somewhere to start and don't know how. FS8 is the place for you. Thank You! FS8 for an incredible experience. I will be back again !

Verified reviewer

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